Whom we address
Curious students, who want to know:
- What is it like to work in a multinational market research company?
- How is a market research project conducted?
- How to read the figures in market research?
Stages
1. Practical activity
- Data collection on the field under the guidance of a Project Coordinator;
- First contact with GfK methodology and materials.
2. Interactive Training (supported by GfK researchers)
- Networking with the client;
- Offer process (from brief to final offer);
- Transforming marketing objectives in research objectives;
- Methodology and sampling;
- Developing questionnaires;
- Data collection on the field;
- Data collecting and processing;
- Reporting to the customer and presentation of results.
Conditions for participation
- Be interested and passionate of marketing and market research;
- Be willing to learn and assimilate as much information;
- Have willingness to work on the field;
- Time availability for participation in the program during practice (approx. 3 weeks);
- Be a responsible person;
- Join the project.
Your Benefits
- You will participate in a paid practice program;
- You will receive a practice report and a recommendation from us;
- You participate in a training in which our experts will reveal interesting things about market research;
- You have the possibility to stay in our team in various departments after the project;
- You have the opportunity to put into practice what you learned.
What should you do?
Register untill 15th of April by sending your CV at the e-mail address :
practica@gfk-ro.com
“Research Camp” – Practical training for students
